Industry built.
People first.

Sarah Spitz began her career in New York City nightlife at 18 at Common Ground NYC, growing from hostess to door operations and lead door, and eventually into a senior guest relations and director level role overseeing guest experience, reservations, and front of house relationships.

At 20, she expanded into large scale events and festivals, supporting Palm Tree Music Festival and gaining experience with high volume guest entry, VIP operations, and festival logistics. At 21, she joined AIM Hospitality and took on her first event management role at Sony Hall, expanding her experience into staffing, logistics, team management, and event production.

Sarah has continued growing across New York nightlife and events, most recently as lead door woman for We Belong Here’s latest festival. Outside of nightlife, she is pursuing a Master’s in Clinical Mental Health Counseling and works in a clinical setting focused on substance use and addiction. Her perspective on people and care shapes how she builds and leads teams.

Joe Gannone is the founder of Social Pressure, a promotional marketing company serving nightclubs and restaurants across Long Island year round. He is also a partner in The Sessions Group, one of Long Island’s leading nightlife promotion companies.

Through The Sessions Group, Joe helped launch The Boatyard’s well known Wednesday night series, which became one of the region’s largest recurring summer parties.

During the industry’s COVID era disruption and recovery, he worked with leading hospitality groups to produce major New York City events and supported staffing for nightclubs and restaurants from Montauk to Manhattan. His experience also extends to political marketing through strategy, promotion, and audience engagement.

Anthony ‘Doc’ Shnayderman built his hospitality career from the ground up, beginning as a nightlife promoter in college. That experience grew into a career spanning nightlife, hospitality, event production, promotions, marketing, restaurant operations, management, and business development.

As founder of AIM Hospitality Group, Anthony develops events, builds strategic relationships, strengthens operations, and drives revenue. He also ran the Electric Zoo table deck for eight years and co founded Notoriety Group, expanding into lifestyle management, VIP experiences, and events across nightlife, festivals, fashion, art, corporate, and private functions in New York and Miami.

Anthony is also a partner and Managing Member of Temakase, a Japanese sushi and hand roll concept with locations across New York City. His philosophy remains simple: bring the right people together, create an exceptional experience, and build something that lasts.

Richie Romero is one of the owners. A native New Yorker, he has spent over three decades inside the city’s nightlife and hospitality world, starting as a teenager working the door and floor at legendary venues including Limelight, Tunnel, and Palladium under industry pioneers Peter Gatien and Steve Lewis.

Richie has helped build and run some of New York’s most influential venues. As a partner at Butter Group, he was part of the force behind 1 OAK and Up&Down, and more recently helped launch Nebula, a major Times Square megaclub. He is also one of the founders of Sushi by Bou, which has expanded into multiple cities.

His philosophy is simple: a room only works if the people running it are trained, dependable, and treated like professionals. His belief that great staffing is the foundation of a great atmosphere is a big part of why On The Way exists.